go the extra yard to keep customers satisfied!  So says Sam Henderson the Creative Director at Two Nil.  When faced with a printing job that was using a 4 colour process black and potential implications of ink saturation and registration of the ink channels and how it could cause the text to appear blurry, Erin gave that feedback to Sam prior to doing the print run for them.  Here is the response:-

Hi Erin,

My previous printer would’ve just proceeded with the job without telling me the implications, so thanks letting me know – I really appreciate it.

Sam HendersonCreative Director